Vine is a social networked developed on Twitter. It has an algorithm based on sharings og 6 seconds videos. It records as long as your finger is on the screen. There is a chance of pausing for 3 times for a video recording. With this advantage, it eases the designing of introduction, body and conclusion parts while preparing the video. After the created video is shared, it is presented to the users in their mainstreams. Vine is a platform that is in great demand and that has become brand's popular marketing platform in a short time.
Vine is a social network that has been introduced as Twitter's short video application that has attracted great attention worldwide in it's first day. Showing a rise in a short time Vine, has become a big market place for brands in social media marketing. Brands pit against each other to reach their users with 6 seconds long videos.
So, what to do to win in this race?
Brands prefer Vine primarily for a product promotion. In order to execute the product's promotion in a right way in such a short time, 6 seconds, using the right strategy is the most important step. If the brand can use an effective concept, it is possible to do a great marketing on Vine.
Announcing special discounts on Vine is quite easy. The brands using this strategy rightly, are accomplishing in marketing. Vine usage is an advantageous method for the brands doing sales on internet.
For brands, social media marketing is a method that is based on creativity. Many contents are shared on social media. Getting through all these contents is quite hard. At this point, the best way of getting return with a low budget is Vine. As an effective channel Vine, is actually an important marketing tool for brands.
Brands martkeing on Vine should be giving place to product uses also.Expecially informing contents are fastly consumed on Vine. Thus, the brands creating content on Vine shouldn't ignore give information.